Dark Blue
A team member wearing a mixed-reality headset, reaching out to something only they can see. Virtual and augmented reality, AI & Emerging Technology.

Virtual and augmented reality

Augmented reality, real-time 3D and other immersive technology can turn a website or an event into something people remember. We use them when they solve a real problem.

Augmented reality

Augmented reality, or AR, places digital content into the real world through your phone's camera. For the New York Yankees, we built an AR game for the fan tour of Yankee Stadium. It brings fans closer to their Yankees heroes, with baseball cards to collect and a dream team to build.

Real-time 3D

Real-time 3D lets people explore a product or space in the browser. For Architectural Grille, we built a visualiser where customers see grilles in a 3D room, with photographs of the real finishes used as textures. It's been a big success with the client, and a second phase is on the way.

What's next

We've been building with emerging technology for over a decade. Right now that includes Gaussian splatting, a way of capturing real places as detailed 3D scenes, along with on-device AI models and voice.

Only when it fits

Being early to new technology is easy and not worth much on its own. The value is in knowing what each one is good at, what it costs to run and what it's still bad at. When we suggest something, it's because it solves a problem you have.