We consistently deliver for our long-term partner Deliveroo, helping various teams across their business with both marketing and internal tooling.
394,532
Perks redeemed on our Riders App
242,230
Customer engagement in annual Restaurant Awards
18.2%
Increase in rider applications
Have a requirement
similar to this?
Deliveroo is a hugely popular food delivery service. We’ve partnered with them since 2019, working alongside multiple teams to develop web applications and marketing campaigns.
Once we start working with a large organisation, word gets around and we’re shared between teams! We began working with Deliveroo’s Riders team, after a previous client moved roles into the Deliveroo organisation. Since then we’ve built relationships with the restaurants, partnerships, B2B and the internal communications teams, all of whom we continue to partner with today.
We’ve worked with the riders team across multiple evergreen projects. One key activation has been the Deliveroo Riders Hub, which we designed, built and maintain for them. This is where riders access everything they need for riding with Deliveroo. From functional aspects like applying to be a rider and purchasing kit, to educational content like further learning and skill development.
As part of this project we built the perk redemption platform. A bespoke web application built in [technology] and [technology] that allows riders to redeem perks with brands the Deliveroo team partnered with (such as Halfords and Caffè Nero). On the front-end, riders use their RiderID to redeem daily, monthly or one-off perks. On the back-end, the Deliveroo team can populate perk codes with CSV files, manage access and view usage statistics through a custom dashboard. Around [xx,xxx] riders use the hub, redeeming around [x,xxx] perks per month.
Another highlight is the Riders Council, a platform for Deliveroo riders in France to elect local representatives. It’s a legal requirement in France. Will Shu, Deliveroo’s founder and then CEO, presented the first version of the project to French President Emmanuel Macron.
We support the restaurants teams with their annual Restaurant Awards every year. This is a national campaign in 4 separate markets (UK, France, UAE and Kuwait) that allows the public to vote for their favourite Deliveroo restaurants across a number of different categories.
The platform is built on Deliveroo’s preferred CMS, Prismic. It allows visitors to vote once in each category per email address and has and has a custom-built dashboard for the Deliveroo team to manage the phases of the competition and see voting numbers in real-time.
The initial design and build of the first UK awards was a one-off. Then the other markets picked it up and it turned into an annual event, so over time we’ve been developing it into a reusable system. Each year we start from a proven base and extend the functionality.
These awards are good fun to build and wildly popular with the Deliveroo customer base. The last UK awards had 200,000 votes across a 2-week voting period.
A microsite for real customers tell give video reviews, using a mobile site we built for recording video reviews of different features. Around 16 customers each recorded 4 or 5 videos, and we put them on a microsite, including the less glowing ones, because real transparency was the whole point.
A microsite for real customers tell give video reviews, using a mobile site we built for recording video reviews of different features. Around 16 customers each recorded 4 or 5 videos, and we put them on a microsite, including the less glowing ones, because real transparency was the whole point.
Since 2022, we've helped QuickBooks understand its customers and turn more website visitors into sign-ups. One project became many, and we're now a go-to partner for their international marketing team.
Architectural Grille came to us for a website redesign. We also replaced their print-and-scan quote form and built a 3D tool that shows their grilles in different sizes, materials and finishes.
The New York Yankees wanted to make the fan tour of Yankee Stadium more memorable. We built a game that brings fans closer to their Yankees heroes.
Since 2022, we've helped QuickBooks understand its customers and turn more website visitors into sign-ups. One project became many, and we're now a go-to partner for their international marketing team.
Architectural Grille came to us for a website redesign. We also replaced their print-and-scan quote form and built a 3D tool that shows their grilles in different sizes, materials and finishes.
The New York Yankees wanted to make the fan tour of Yankee Stadium more memorable. We built a game that brings fans closer to their Yankees heroes.
